Electrophysiology finally has an outpatient home…
One physicians can own.
WHY NOW
The conditions for physician-owned electrophysiology have aligned.
For the first time in the history of cardiac electrophysiology, Medicare reimbursement has been established for atrial fibrillation ablation performed in a freestanding ambulatory surgery center. The January 2026 CMS rule change moves the most valuable procedure in your specialty out of the hospital and into a setting physicians can own.
Pulsed field ablation has made the ASC setting appropriate for a significant share of cardiac ablation cases, and the regulatory framework now supports it. Device implants and CIED work were already well established in the outpatient setting. The conditions have not aligned like this before.
The conditions have not aligned like this before. For physicians weighing independent ownership, the structural window is open, and it is clearest today.
PulsePoint is led by an operator with a decade of experience in cardiovascular medical devices, bringing deep domain expertise in everything that shapes an EP lab: secular market drivers, procedural unit economics, reimbursement and regulatory environments, and vendor dynamics. That perspective is built into how each center is structured: around the caseload and the people running it.
Behind each build is a team with depth across the disciplines an EP ASC actually requires: clinical expertise, device and procedural economics, top-tier healthcare transactional and regulatory work, and real-estate development.
PulsePoint investor consortium and advisory board spans healthcare transactional and regulatory law, real-estate development, senior Electrophysiologists, cardiovascular device experience, and ASC operators.
THE SHIFT
The hospital model was never designed with the physician in mind.
The 2026 CMS rule change makes a different structure possible for the first time. Here is what that looks like in practice.
In the hospital model
In a physician-owned EP ASC
The facility fee accrues to the institution
The facility fee accrues to the ownership group
Scheduling is determined by hospital administration
Scheduling is determined by the physician group
Clinical protocols go through institutional committees
Clinical standards are set by the physicians running the lab
Equipment and vendor decisions are made centrally
Device and vendor relationships are negotiated at the platform level for physician benefit
Your caseload builds the hospital’s balance sheet
Your caseload builds an asset you have an ownership stake in
Waitlists are a function of fixed hospital capacity
Capacity is purpose-built around your caseload
YOUR PRACTICE
LEADERSHIP
Founder & Chief Executive Officer, PulsePoint
Kevin Connor is the founder and CEO of PulsePoint EP, a platform developing electrophysiology-focused ambulatory surgery centers built on physician ownership. Before founding PulsePoint, Kevin spent a decade as a healthcare institutional investor covering the medical device sector, with an emphasis on investing behind innovation cycles reshaping the cardiovascular field. That work produced a working command of EP technology and economics, and long-standing relationships across the device industry and the clinical community. It also shaped the company’s thesis: the migration of AF ablation to the outpatient setting is the largest site-of-care shift in cardiology, and the independent physicians performing these procedures should own it.
GET STARTED
If you are an electrophysiologist considering what independent facility ownership could look like for your practice, we are happy to have that conversation.